Case Study

eCommerce Freelancer Client Acquisition

The Challenge: A marketing freelance service wanted to onboard enterprise-level eCommerce brands but lacked accurate contact information for the actual brand founders. Generic B2B databases were outdated and often provided generic "info@" emails.

The Solution

I bypassed generic databases entirely and built a custom scraping engine to target eCommerce stores running on Shopify and WooCommerce that were doing over $1M in estimated annual revenue. We then cross-referenced these store domains with LinkedIn to find the precise contact information for the Founders and CMOs.

The Execution

  • Store Technology Profiling: Filtered 5,000+ eCommerce websites based on their tech stack (Shopify Plus, Klaviyo, Meta Pixel).
  • Decision-Maker Mapping: Matched the domains to LinkedIn profiles to identify the actual Founders and Chief Marketing Officers.
  • Waterfall Enrichment: Used a waterfall data enrichment process (Apollo, Hunter.io, Snov.io) to find direct email addresses, followed by a strict ZeroBounce verification process.

The Results

  • Delivered a highly verified list of 1,500 DTC brand founders.
  • The client closed 3 enterprise retainers within the first month.
  • Maintained a pristine 1.2% bounce rate throughout the entire campaign.
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